Barbie: The Power of Play

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Watch as five little girls challenge perceptions in this Barbie experiment. What’s the true value of playtime? #YouCanBeAnything #PlayMatters

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For over 55 years, Barbie has been a conduit to imagination and self-discovery for young girls. After almost 150 inspirational careers, Barbie – along with her friends and family – continues to inspire and encourage the next generation of girls that anything is possible.

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